MainPower has been distributing electricity to the North Canterbury region for around 100 years.

To broaden the public’s understanding of Mainpower history and the support they provide, we set out capturing a series of professional photos showcasing the team and the community they work in.

Photos taken incorporate the beautiful Canterbury landscape with all things power, creating a sense of connection to New Zealand and building trust and loyalty in customers.

From power line repairs to 30-year celebrations, we have worked alongside Mainpower as photographers on a number of occasions, providing them with a range of marketing assets to help display their experienced brand image.